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Membership Drive: Goals till 2011

by strand on April 14, 2010

in Info

Jigsaw Renaissance has moved into an amazing new space at 1026 Madison. We have a lot of room, vaulted ceilings, and a more central location. Unfortunately, even though our first few months are discounted we’re paying triple the rent we were at Artillery, and by October our rent will be five times what we paid at Artillery. We were growing before we moved, but now we must grow quickly to meet our financial goals and retain this space. We would like to have fifty members before May First and grow ten members per month through the end of the year. Below is a chart of goal members, revenue, and average dues per member:

Month May June July August September October November December
Members 50 60 70 80 90 100 110 120
Revenue 2000 2250 2500 2750 3000 3250 3500 3750
Average dues per member 40.00 37.50 35.71 34.38 33.34 32.50 31.82 31.25

By increasing our membership we can make Jigsaw more affordable for individuals. If you’re excited about what you’re doing at Jigsaw and can afford to contribute, we would appreciate you becoming a member. If you’re already a member, we’d like you to bring your friends.

graphs showing Jigsaw's membership drive goalsa handwritten outline of content below

Our current membership (as of about a week ago) is eleven general, five keyed, and four desk members. The revenue from twenty members in this configuration with 55% general membership is 1465$ per month. These member numbers are based on those who have paid the most recent month’s dues, and is our most conservative estimate of members, as many people have paid dues in the past but haven’t yet paid the current month’s dues or expressed interest in becoming a member, but have not yet done so.

If we can get to fifty members providing a revenue of two thousand dollars per month by May we will have achieved the largest financial hurdle Jigsaw will encounter in it’s first year of existence.

Some quick math indicates that to have a revenue of two thousand dollars we will need to gain an additional 26.9 members, only one of whom would contribute at the hundred dollar level. We need to sign up approximately twenty general members in the next two weeks.

The Bad News: We will need to be actively recruiting members every month this year to become financially stable.

So what? We are makers, doers, achievers, astronauts, masters of the universe… What I mean to say is we already want to recruit members. If we don’t get folks in learning from each other, making with each other, bleeding the “we-do-it-with-others” ethos out our pores, then we are doing it wrong.

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